For sure, the opportunities for a business to benefit from a call center operation are only limited by their imagination. For contact centers are constantly being upgraded with the latest in technology. The recent growth in the use of voice over Internet protocol or VOIP (telephone service over the web) can make a nice example.
The predictive dialer is one of the biggest technological features of many call centers. The technology behind a dialer is used for outbound calls like cold calling or pre-sales offerings. The predictive dialer can manage the number of calls being made at any given point in time and adjust based on the number of available people to accept the call, instead of having individual employee-agents dialing numbers. Such a tool is a call management system that is based on logic rules to deliver maximum efficiency.
A nice example of this can be Predictive Dialer Can:
1. Can make and manage hundreds of calls at a time.
2. Has the ability to monitor the number of agents available to take a call.
3. Can detect call status and route the call based on that status - busy signals get called again, bad numbers are flagged or removed, a live person is auto routed to an agent, etc.
4. Auto adjusts the number of calls being dialed based on when an agent is expected to be free to accept the call.
It is also programmed with basic rules that determine the number of calls being made at any one time. The main target is to have everyone on the phone all the time but also have the process appear seamless to any potential customer. It works following the next formula : “More agents available = more calls, fewer agents available = less calls.”
In such way, to much time between calls and the call center cost per call go up, increasing the operating expenses. Meanwhile, to little time and the potential customer is held up and is likely to end the call without hearing the offer. The newer predictive dialers actually can learn and adjust the original rules based on how the specific call center is operating.
In conclusion, the call center has made customer support and customer relationship management easier, cheaper and faster.
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